Digital Design with a focus on User Experience.

Digital Design Portfolio

Briefly

Somebody recently asked me, “What kind of designer would you say you were?” Now, that’s not so simple a question when you get down to thinking about it. ‘Design’ is a broad term. I've worked on so many major brands and smaller businesses across many sectors and a large part of my career has been spent working for major agencies. As such I’ve had wide and varied experience, over almost ten years to where I am now as Design Lead or Art Director on projects.

I think to answer that question I’d say I get great satisfaction designing things people actually use. This fits in with my other specialism as an Information Architect. I think, therefore, apart from being a straightforward graphic designer, I’m first and foremost and information designer. Applying this directly to digital design I like to make clear, information-rich systems and websites that people can really use.

Case Studies

Travelex Full Redesign

A complete IA and Redesign of the Travelex family of websites including full spec and design of their online money sales and fulfilment channel. More...

Lloyds TSB Current Account Applications

Radically improving the online account application process for Lloyds customers. More...

Scottish Widows Redesign

A thorough redesign for the information-rich pensions, investments and insurance company, plus the subsequent redesign of their extranet for Financial Advisers. More...

Pedigree What's Your Dog's Thing?

An immersive doggy experience where owners can show the world what their dogs like to get up to. Almost Facebook for dogs! More...

British Airways Flights & Nights

Highly successful package holiday sales campaign for BA who traditionally stopped their service at the airport. More...

Complete Agency Site Redesign

A smart, long-life redesign for the design agency, presenting a bright, informative face. More...

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